Category

SaaS & Subscription Metrics

Recurring-revenue calculators for MRR, ARR, churn, retention, CAC, LTV, pricing, support and subscription growth. 25 tools are currently live in this section.

MRR Calculator

Calculate monthly recurring revenue from paying customers and average monthly revenue per account.

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ARR Calculator

Convert monthly recurring revenue into annual recurring revenue.

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Net New MRR Calculator

Calculate net new recurring revenue from new, expansion, contraction and churned MRR.

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MRR Growth Rate Calculator

Measure recurring-revenue growth between two monthly periods.

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Customer Churn Rate Calculator

Calculate customer/logo churn rate from starting customers and customers lost.

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Customer Retention Rate Calculator

Calculate retained-customer percentage from starting and lost customer counts.

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Revenue Churn Rate Calculator

Calculate gross recurring-revenue churn from starting MRR and lost recurring revenue.

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Net Revenue Retention Calculator

Calculate NRR after expansion, contraction and churn from an existing recurring-revenue base.

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Gross Revenue Retention Calculator

Calculate GRR excluding expansion revenue.

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SaaS ARPU Calculator

Calculate average monthly revenue per paying customer/account.

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SaaS ARPA Calculator

Calculate average recurring revenue per account.

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SaaS Customer Acquisition Cost Calculator

Calculate CAC from sales and marketing spend and newly acquired customers.

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Simple SaaS LTV Calculator

Estimate customer lifetime value from monthly ARPU, gross margin and monthly churn.

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SaaS LTV:CAC Ratio Calculator

Compare SaaS customer lifetime value with acquisition cost using the LTV-to-CAC multiple.

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CAC Payback Period Calculator

Estimate months required to recover CAC from monthly gross profit per customer.

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Trial Conversion Rate Calculator

Measure the percentage of trials that become paying customers.

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Product Activation Rate Calculator

Calculate the percentage of signups reaching your activation event.

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Lead to Paid Conversion Calculator

Measure conversion from qualified leads to new paying customers.

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Seat-Based Revenue Calculator

Calculate recurring revenue for seat-based SaaS pricing.

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Annual Plan Discount Calculator

Compare monthly billing with an annual-plan price and calculate the effective discount.

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SaaS Price Increase Revenue Calculator

Estimate recurring-revenue impact of a price increase if customer count stays constant.

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Expected Churned Customers Calculator

Estimate customers lost from a starting customer base and churn percentage.

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Support Cost per Customer Calculator

Normalize monthly support payroll and tools cost across active customers.

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SaaS Gross Margin Calculator

Calculate recurring-service gross margin from revenue and direct cost of service.

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SaaS Revenue per Employee Calculator

Calculate annualized recurring revenue per employee.

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About SaaS & Subscription Metrics

Recurring-revenue calculators for MRR, ARR, churn, retention, CAC, LTV, pricing, support and subscription growth. MediaZuno groups closely related utilities together so you can move between tasks without hunting across different websites.